Demonitization in India not only shocked everyone but It made an impact on the business models across different sectors.
But the sector which has a major impact is obviously online/E-Com along with mobile wallets.
Here we will discuss about the cost implications on ecom model due to DEMONETIZATION.
Listing down some major changes which are ultimately impacting cost head-
-Prepaid Transactions increased up to 60-70% due to which cost resulting for the daily final submission has been reduced by 30% also on the part of security having prepaid transactions is the best one E-Com player can have.
-Apart from PREPAID there is also rise in the Mpos Transactions through debit/credit/sudexo etc.
-As we know prepaid orders is directly proportional to the number genuine orders,so customer returns came down from 18% to 7% at its lowest ever levels.
-reverse logistics cost decreased by 32% overall.
-people not only depositing money into the banks,they are also depositing money into the ecom wallets like paytm,amazon,snapdeal or purchasing Gift coupans/vouchers etc.
-stupendous increase in the sales of hyperlocal delivery start ups along with established players.
Demonitization did a major push in India economy especially moving it from unorganized to organized one.
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