Marketing lessons we can learn from BJP victory in recent elections.

🔴 The PM did 30 plus rallies, & many road shows.
🔵 Whatever the position you hold, you have to be in the field to know the pulse of the market.
🔴 The BJP had its entire cabinet working for the success of the party.
🔵 If you want to achieve big, you need to work as a team.
🔴 Among the 5 states went for polls, BJP did maximum concentration in UP.
🔵 If you want to achieve your budget, concentrate in high Potential territories more
🔴Congress brought an outside poll strategist & failed miserably.
🔵 Believe in you own people, they can do better. You should have competent team.
🔴 BJP used all sorts of technologies like social media, call centres.
🔵 Use of latest technology like social media, e detailing are important.
🔴 BJP went without CM candidate.
🔵 If you have a strong leader at the top, every thing will fall in line.
🔴 BJP gave tickets to winnable candidates from other parties, who crossed over.
🔵 Only take candidate who can produce sales for you. Select team with good market references.
🔴 The PM thanked & gave credit to karyakarthas for victory.
🔵 Give credit to field workers for your success.

And finally the best one.
🔴 Even without majority they are going to form government in Goa & Manipur.
🔵 Even with less secondary you can do the PRIMARY sales